Starting your own web hosting company can be a successful venture, but you would have to maintain servers, hire a support team, rent an office and data center and do a ton of other things. However, that doesn’t mean that you can’t make money selling hosting plans. Starting a reseller hosting service is just as good as starting a host business. The only major difference is that you are allowing professionals to take care of the server and data needs while you handle the business side of everything. Getting into the business is easy once you know what to do.
Choose a Reseller
Nearly every major hosting company has a reseller plan that you can take advantage of. These plans will sell you data at a wholesale rate so that you can easily make a sizeable profit. However, there are a few things you should consider before just choosing the right reseller plan that you see.
The major factors include: price, resources and reliability. You can’t make any money if the price is too high, so make sure that you aren’t spending too much. You should be able to make at least 3-10X as much as you pay when selling hosting plans. If you can’t make this much, then you are definitely spending too much money. You must also check the resources and reliability. If the servers aren’t good and you don’t get much bandwidth and disk space, then you should choose another reseller.
Lastly, make sure the host uses the reseller version of cPanel. This gives you an easy admin panel where you can add and remove accounts and manage your business without much of a learning curve. For more information on choosing your host, go here.
Define Your Market
Who are you selling to? While it might seem like a good idea to have a general business that sells to everybody, this won’t work very well for a host reseller. You need to concentrate on a niche before you can grow. For example, you can offer hosting to doctors or real estate agents. You can also attach a web design company to your reseller account so that you can design websites (outsourcing is available if you don’t have the skills for this) and then sell hosting to your clients.
There are many different people to target, but you must have a definitely demographic if you want to succeed. Otherwise you’ll find it difficult to attract many buyers.
The last thing you need to do is get customers. There are many ways of attracting attention, but perhaps the best way is paid advertising. This costs money, but it’s the fastest way to get buyers because you can bypass the search engines and place yourself right in front of your customer.
Starting a host reseller business is very easy. You don’t need to know the first thing about servers. You just need to find a good reseller, define your market and get customers. This might sound simplistic, but the truth is that making money this way really is this easy. You just need to be willing to spend the time and money necessary to get customers. If you choose the wrong reseller hosting company it’s really going to hurt your chances of succeeding. Please make sure you do thorough research on all of the companies that you consider. This isn’t like just picking a host for you site, because if the host you choose has lots of downtime, it’s going to affect every one of YOUR customers. It’s going to create a very messy situation, especially if your customers assume that they’re hosting their site on your servers when they’re actually hosting on a third-parties.